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Our Journey

Natural and full of life, that is how our journey began!

30 years ago, we were inspired by the traditional souks in the Arabian culture and have modernized this concept by bringing it into modern trade. This business solution has helped us over the years to not only become pioneers but also to be renowned as trendsetters. By 2013, GFI maintained its trade name and carried on this legacy in the market with a new brand name, Bayara.

Our journey to success has been full of life and flavor. We have had many remarkable milestones on this voyage and would like you to join us.

1992

GFI was founded in the UAE as a trading company

1995

We opened our first Shop in Shop at Deira City Center

1998

We launched our consumer goods portfolio

2004

We started our partnership with Emirates Catering

2008

We took our first step into Travel Retail segment

2009

We opened our new facility in Dubai Investment Park

2013

GFI renamed its regional brand into BAYARA

2015

We established Bayara Academy for skillful training programs

2017

We opened our new facility in Riyadh, Saudi Arabia

2019

We celebrated our employment of 1,000 personnel

2020

We crossed 350 Shop in Shop counters

2021

We celebrated 1 year shift to solar energy

2021

Bayara was acquired by Savola Group, one of the largest food conglomerates in the MENA region (www.savola.com)